Quick Overview: Developing and marketing a new innovation is a complicated process and there are many test stages a prototype has to go ... This video is based on Geoffrey Moore's book - Crossing The Chasm. It describes the principles laid out in his book on how to get ...
Technology Cycles - Detailed Overview & Context
Developing and marketing a new innovation is a complicated process and there are many test stages a prototype has to go ... This video is based on Geoffrey Moore's book - Crossing The Chasm. It describes the principles laid out in his book on how to get ...
